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Digital thatgets found.

Website development, digital marketing, AI solutions and UI/UX design, from the digital team at Purple Giraffe.

Purple Giraffe DigitalAdelaide · Perth · Brisbane
The Purple Giraffe digital team reviewing a website
Developers, designers and digital marketers. One team, on your side.Meet the people
Search is changing

Google isn't the only place people are looking for answers anymore. Customers ask ChatGPT, Gemini and Perplexity too. We design and build the websites, products and campaigns that make sure your business is the answer.

What we do

Four disciplines, one strategy
01Website developmentFrom a single landing page to a complete website or web application, planned, written, built and maintained to perform.02Digital marketingSEO, paid social, Google Ads, email and remarketing, integrated with your strategy and reported on quarterly.03AI solutionsAI visibility across SEO, GEO and AEO, plus practical, human-focused AI tools and workflows that save your business time.04UI/UX designInterfaces and journeys designed around your customers, so every site and digital product is clear, accessible and easy to use.
AI Visibility Review

Can AI find your business?

Customers are increasingly turning to tools like ChatGPT, Gemini and Perplexity to research businesses, compare options and make decisions. Our review shows where you stand, and what to do next.

Get my AI Visibility Review$495 + GSTLimited time. Normally $995
SEOSearch engine optimisationThe foundations that help search engines understand and rank your website.
GEOGenerative engine optimisationHow effectively your content supports your website visibility in generative AI results.
AEOAnswer engine optimisationHow well your website answers the questions your potential customers are asking.
Digital work forAll clients →
Minge FuneralsVitalis LegalAdelaide Eye & Laser CentreBusSARent Busters BunburyPositive Response Dog TrainingLangley & CoMagain Real EstateCowie EnvironmentalClarke EnergyO'Neills Sportswear
Selected digital work

The work, and what it did.

Websites, digital products and campaigns for businesses across Australia.

Keep scrolling
Email automation01
Over $135,000 in revenue from one automated sequence, after a 62% lift in open rates.
Positive Response Dog TrainingAutomated email sequenceJul – Sep 2025
Website & UX02
A modern, functional website that reflects over 90 years of community service.
Minge FuneralsWebsite redesignNov 2024 – Aug 2025
Paid social03
High-quality leads and renewed confidence in digital, through a structured Meta Ads campaign.
Rent Busters BunburyMeta Ads, technical fixesMar – Sep 2025
Digital product04
An online eye suitability test, designed and launched for prospective patients.
Adelaide Eye & Laser CentreUI/UX, developmentAug 2020
Brand & website05
A new identity and website, launched with a 10-year anniversary campaign.
Vitalis LegalIdentity, website, strategyJul 2024 – Feb 2025
Video & web06
Educational videos and a new website promoting bus safety to students.
BusSAVideo, brand, websiteFeb 2024 – Jul 2026
In their words
“Purple Giraffe have contributed enormously towards our business and brand. Whether it's smaller tasks such as creating marketing material or larger projects…”
Martin RohdeRohde's Free Range Eggs
Read the case study

Who we are, and why we do it

Our digital team sits inside Purple Giraffe, the marketing consultancy founded by Lynda Schenk in 2014 that now supports more than 150 businesses nationally and internationally. Every website, product and campaign starts with strategy.

The Purple Giraffe team
2025Founder's Family Business AwardFamily Business Excellence Awards2025Runner-Up, Business & Professional ServicesFremantle Chamber of Commerce2023 & 2024Finalist, Marketing ServicesAustralian Small Business Champion Awards2019South Australian Finalist, Lynda SchenkTelstra Business Women's Awards

Journal

All articles
AI & searchWhat are the 7 questions your content needs to answer to get found by AI?SearchWhat's the difference between SEO, AEO and GEO?ContentContent marketing for your SME: a complete playbookVideoReels that work: why short-form video should be in your marketing mix